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Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Thursday, February 18, 2021

15 interview questions that will help you land your dream web designing job


 


It is good to learn new skills and acquire more knowledge, but once you have mastered that skill it is important that you apply those skills and go for an interview for your dream web designing job. If you want help with the interview process and have no idea what you would say when you will sit across the hiring manager, we got you! We have compiled a list of all the questions that will help you land the job with ease. We scoured the internet to put together a list of comprehensive questions that are commonly asked during a web designing job interview along with some helpful tips on how you should be prepared to answer any question that is asked. Here is every web design interview questions along with an answer that you’ll need to ace the interview:

 

Question : Which web design project are you most proud of?

Answer : To answer this question you should ideally illustrate by showing your portfolio of all your best web designs. However, try and explain how you provided a solution for a particular problem or even with a goal to be achieved. By doing this you will give the interviewer an idea of how you apply your web designing skills into every project.

  Question : How do you think you work the best?

Answer : The answer to this question is asked to understand your working style or even your team working style. A web designer should be able to work independently as well as have good commutation with the team throughout the process. Which means that your answer should be that you can balance between both working styles and provide them with the best work.

 To ensure them that you work best with everyone on your team you can explain how you prioritise and manage your project deadlines to show you awareness on how these qualities can be beneficial and essential when working on multilevel projects.

  Question : How do you explain your designs as a web designer?

Answer : For those times when you need to explain your work as a web Eisner to someone who is less familiar with the role web designing play, you need to be able to explain why you do what you do even to people who don’t understand designing practices along with the implementations and effects of having a good web design.

 

Question : What will you do if a client does not like your web design?

Answer : This question is asked by the interviewer to understand your behaviour as well as ensure that you are not too sensitive, however this question is great to share your communication techniques. You can answer this question by starting with stating why you did or didn’t do what you did. But also underscore that at the end of the day, you are comfortable in adapting to the clients requests and demands and you're open to revision of requests.

 

Question : Where do you find your inspiration?

Answer : When asked about your scourge of inspiration you should always start with stating some of the best designers as a good web designer keeps a constant wow on the top designs. You can also give them a list of your favourite websites as well as blogs.

 You can also give them a source that is atypical like modern art means users, vintage book collections or anything that factors in and sets you apart from all the other interviewees who have appeared for the job interview.

 Question : What is your first step to design a new website for a clean?

Answer :  When asked about your first step towards designing a new website for a client your answer should center around good research. This will show your interviewer that you don’t just dive into anything and that you think before starting anything. Also make a clear point that you understand the problem you’re taxed with solving rather than marketing assumptions about the solutions.

 Question : What are your favorite blogs or websites?

Answer :  This question is similar to the inspiration question but you must provide specifics in your answers to these questions. Discuss the top blogs or websites that you know are leading in the industry. You should prepare a list for the answer that suits your work style the best to show that you do through research and dig deep when it comes to acquiring knowledge about web designing.

 Question : How are your developing skills?

Answer : Apart from being a good web designer you also Need to be comfortable with HTML and CSS as more and more web designers today have skills for web development. You too can learn coming which will add in to land you your dream web designing job.

 Question : Do you have experience with UX?

Answer : The line between web designing, visual designing, user experience and web development is constantly blurring, which means you should be able to discuss UX. This gives you a great opportunity to enquire if there is a UX designer in the team and how you can implement their research findings into your web design or how you can apply UX to your own web designs and use your recent project as an example.

 Question : What is the next biggest trend in web designing?

Answer : This question is asked to test your Alness and knowledge about the web designing industry, so make sure that you have a perfect answer that best compliments your style of work as well as supports it.

 Question : What suggestion would you give to improve our website?

Answer : This is always a trick question! Which is why you need to think about a way you would address this with a new client. You don’t have to be too negative, just answer in a way that shows that you have explored their website or products.

 Question : What could you have done better with a project that didn't work out?

Answer : Not all projects always work out! You can start by describing a project you worked on that did not go as planned and explain what went wrong, but make sure that you clearly outline what you could have done better. Spend bulk of your answer to explain how those lessons learnt will positively affect your future projects. You answer should end on a positive note on how this bad experience post overly changed your web designing process.

 Question : Are you open to revisions?

Answer : This question is asked to test where and when you draw the line. While answering the question you need to state that you are willing to revise your web designs always but also push back when needed. You need to explain and showcase your communication skills. You can state your approach to make sure that you Handle the situation delicately especially when you don’t agree with the client.

 Question : What are some of your recent projects?

Answer : You need to be prepared for this question in advance. Compile three or four projects and share them, preferable projects that are of different types. Use each different type of project to illustrate a particular skill set you have and explain what you have learnt from each project. You can also focus on projects that have the best results.

 Question : How do you structure your day when working in multiple projects at once?

Answer : When asked about how you would prioritise or structure your day when working on more than one web designing project at once, you need to clearly explain that you understand that properties are everything. Also make sure that you state that you hit all your deadlines. Explain how you balance between making time for meetings, resurgent as well as deep work and the importance of each of them.

 

 

Monday, February 8, 2021

Social Media Marketing for Doctors: 3 Tips for Success

 


How to create the best social media strategy for doctors?

 

When it comes to conducting successful social marketing for doctors, communication is one thing that should be kept in mind. Today patients have all kinds of questions related to diseases, symptoms, conditions, etc. by using channels that enable a level of communication such as social media platforms which is an external part of marketing and communication strategies for social marketing for doctors.

 

MedSolveGuru has a team of expert professionals who have years of experience in the industry, we understand that marketing using social networks for doctors requires great effort and time. We not only maintain your website by being active but also post regular unique content, interact with your patients and followers and much more. Our team does the services of offering you the best social marketing for doctors with dedication and provide you with new patients and ensure locality among your existing customers.

 

Social media strategies for doctors are used by MedSolveGuru?

 

MedSolveGuru offers an effective social media strategy for doctors which requires staying in touch with all your current as well as prospective patients, by presenting them with relevant and valuable expertise. Here are 3 success tips to achieve a successful marketing strategy:

 

     Promoting your account using online channels: the process of promoting your account on social media platforms begins with letting them know by putting your social media Handel on all your marketing materials. Adding follow buttons on your website which enables the visitors to start following you on whatever channel they prefer. Your networks will grow with the incense in the visuality of your social media profile.

 

     Sharing expert valuable content: as now social media is one of the most popular channels for asking and offering advice on healthcare along with many other topics. We can use it by sharing content that dresses patients' questions and medical needs. The content can be formatted as blogs as well as interactive tools of social marketing for doctors. We engage your potential and current patient by offering than with unique and valuable content as well as engage surge these patients which wiki bots your medical practice.

 

     Regularly mentor all your pages: we understand the medical practice you don’t have time to keep the business running, for which we happily provide you with our services. We constantly post new and unique expert content, respond to your followers and much more. We can handle all the responsibilities of social marketing for doctors, including measuring social media activities.  

 

Original Source: https://medsolveguru.com/social-media-marketing-for-doctors-3-tips-for-success/

Monday, February 1, 2021

PPC Interview Questions and Answers For Fresher’s

 


Pay Per Click, also known as PPC has become a very important tool in the field of digital marketing. It is among the most effective ways of gaining targeted traffic to any business website in a short period of time, which is among the top reasons why it is known to be the most effective and popular method for digital marketing used by business websites in today’s world.

 If you were looking for some assistance to help you land the job of your dreams in the PPC sector then you are certainly at the right place! Below we have discussed a list of the best PPC interview questions that will help you land any job you want. We have discussed everything and will help you prepare for every question that can be asked in the interview along with some expert answers.

  The list of the best PPC interview questions that you need to prepare

 Here are some of the questions along with answers by some of the great experts in the field of PPC and digital marketing. There is everything you need to know that you would require to land your dream PPC job: 

Question 1: Define pay per click?

Ans. Pay per click, or PPC serves as the essence of marketing that is advertising. The best feature of using this model of digital marketing is that it facilitates that the client is only required to pay when the traffic on the website clicks on their displayed advertisements. It is also amongst the most popular methods of digital marketing used as it is extremely cost effective and beneficial for your company business.

 The process of PPC is complex as it involves different techniques by means of which the advertisements are created and then displayed on your targeted traffic screen. The advertisements are made in such a manner that it creates curiosity among the potential customers and attracts them to your business website.

Question 2: Name some of the Google Ad words and Ad Extensions that are useful?

Ans. Different Ad words and Ad extensions have their own roles and purposes, some can build a moderate level of traffic to your business website, whereas some can successfully increase the traffic in your website. Here are some of the most widely used Ad words and Ad extensions to maximise traffic to your business website:

 

     Site links.

     Call extensions.

     Location extensions.

     Review extensions.

     Seller ratings.

     Mobile app extensions.

     Offer Ads.

     Image and drop down navigation Ad extension.

     Communication Ad.

     Social Annotations.

 

And many more Google Ad words and Ad extensions are available to choose from according to the use and purpose of the extension required. 

Question 3: What are the different types of keywords used in PPC?

 Ans.  In PPC the keywords are broadly classified into a total of 4 types of keywords. These are classified on the basis of how likely the visitors or the traffic on your business website click on them. Here are the 4 types of keywords used for PPC: 

     Research keywords: the research keywords tend to contain the name of the products or services that are offered by your business. These keywords may contain one or two words. An example of a research keyword is speaker.

     Consideration: these types of keywords tend to contain two or three words. These consideration keywords tend to describe the products or services that are offered by your company or business.

     Purchase: purchase keywords are related to the purchasing of the products and must have more than 4 words in it. An example of purchase keywords is - Buy a speaker.

     Loyalty: the loyalty keywords are short and direct. An example of a loyalty keyword is - JBL.

 Question 4: What is the purpose of Google d API and how can it be useful?

 Ans. Google Ad API is extremely helpful to the developers for building an approachable and effective application that directly interacts with the Google Ad Word server. The main motive behind designing Google Ad API was to represent technical savvy advertisers, large and third parties. Here are a few ways in which Google Ad API can be useful for building applications: 

     Google Ad API is a very effective and useful tool when it comes to developing additional applications and tools that can help users in managing their accounts with much ease.

     Google Ad API can automatically generate the right keywords, Ad text, custom reports and also landing pages that are required.

     Google Ad API can also synchronise Ad word data with the inventory system to manage campaigns based on the stocks available.

  Question 5: If it is possible then how can you track the conversations in Google Ad words?

 Ans. It is actually possible to track the conversations in Google Ad words. Here are a few ways by which the conversations can be tracked: 

     We can track the conversation by accessing the search option funnels that are available inside the tools and an analysis option. By this one can know how frequently the customers saw the Ad before converting as well as know when the customer first clicked on the Ad.

     We can track the conversation by enabling the Ad rotation setting to Optimize each click. This means that Ad words will serve the ads which it feels are more likely to be clicked by your traffic or targeted viewers.

     We can track the conversation with the assistance of a view-through conversion window. This tracks all the activity of a person when they see the add but do not click on it. If this happens it can either mean that the person is not interested or that your advertisement is not very attractive.

     We can track the conversation by tracking the purchases. This can be done by involving a few basic tracking codes that are offered by Ad words. The Ad word should be modified with the help of additional ciders that are unique to the particular e-commerce platform on which the Ad is to be displayed. 

Question 6: explain how Google Auction works?

 Ans. Every month billions of auctions are made to run in Google Auction, the results of the auctions are such that users find ads that are relevant to heat they have been searching for or had been looking for. In Google Auction the google search engine always processes the request and runs the auctions that determine the CPC of every advertiser as well as the ad position.

 Question 7: define DFA? 

Ans. DFA also known as double click for advertisement is an Ad server that is generally used to track the clicks and impressions for the creativity of various networks. It is the only way to track the performance of your Ad campaign as one can not buy inventory through DFA. The main functions of DFA are Ad reporting and trafficking. 

Question 8: what is the role of DFP in SEO? 

Ans. DFA in SEO stands for double click for publishers. In a situation where the  publisher prefers to manage their Ads themselves, rather than going to a third party intervention or outsourcing in order to broadcast on the website. There are a few public sites that are popular for DFP for Ads such as way2sms.com, w3schools.com and many more. 

Question 9: what is DoubleClick Bid Manager? 

Ans. DoubleClick Bid Manager also known as DBM which is popularly said to be the demand-side platform (DSP) from Google. The DoubleClick Bid Manager helps the publisher and the developer to buy display media Ad and implement programmatic strategies which are supported by a plan. The DoubleClick Bid Manager is considered to be one of the most effective strategies used in the field,

 Question 10: explain what is entered into a Google Account? 

Ans. The first step that is entered into a Google Account we need to identify a keyword. The keyword should be something that explains the product. The keyword should also be short and easily understandable. Once the advertiser has elected a keyword, they bid on it. The search engine such as Google enters the same keyword from the account of the advertisers that are related to the auction and that too along with a maximum bid which is specified along with the associated Ads.

 Question 11: what is the purpose of Google quality score? 

Ans. Google quality score helps in determining how beneficial and relevant an advertisement is for the user. The Google quality score is primarily based on the relevance of the keyword as well as the Ads CTR. It is always advised to select higher quality score keywords, as it earns an overall better advertisement ranking as well as saves money.

 Question 12: what is an Ad group in Google Ad words? 

Ans. Ad group in Google Ad words serves the purpose of being a container for the advertisements, keywords as well as landing pages. Google has taken great initiative to reward the advertisers who prepaid Ad word campaigns with highly structured Ad groups. It is advised to organise your keywords into themes that are in proper structure and also to include all these keywords into a single Ad group.

 Question 13: how can you know if your conversation tracking is functioning correctly?

 Ans. One can know that conversation tracking is working correctly using many techniques, one of them is to utilise the extensions. The Google tag assistant from Chrome is easy to understand as well as use. It alerts all the issues that are worth looking into quickly. Google Analytics Debugger extension is another extension that offers a similar service by focusing on GA tracking. Recently even Facebook has released a similar pixel helper extension which helps in diagnosing tracking and aiding for Facebook.

 Question 14: what options are available to display network Ads? 

Ans. The following targeting options are available in dilly’s networks

Ads:

  1. Remarketing
  2. Demographic
  3. Placements
  4. Auto and manual
  5. Interests and topics

 Question 15: what is the purpose of IP Exclusions? 

Ans. IP Exclusions is an option that is available to help in excluding IP address from the campaigns. This is done to block the ads to the campaigns from the computer and networks which are associated with the same IP address. This is done because if a lesion who is associated with the organisation keeps on checking the ads directly through the the keywords results in a waste of money and resources.

 Question 16: what does PLA stand for? 

Ans. PLA stands for product listing Ads, which is also a kind of strategy that is used for the advertising of products Ads on Google search as well as other Google partners. This strategy is the most popular among the Ecommerce websites, both for organic as well as PPC separately which is why this campaign is also known as a shopping campaign. 

Question 17: what is the maximum limit of characters that can be used for PPC Ads?

 Ans. Every search engine has its own different limits on inads characters which is why the maximum limit for the number of characters can not be clearly stated. For example Google can have a maximum of twenty-five characters for the headline and seventy for the description, combining both one and two.

 Question 18: how does google determine the invalid clicks? 

Ans. Invalid clicks are actually fake clicks which are unintentional or something even clicks by malicious software. Google’s team has a sophisticated mechanism and techniques according to which they have framed a list of programs to automatically detect and filter invalid clicks from the users accounts. 

Question 19: what is the difference between branding and marketing? 

Ans. The following are one of the considerable differences between branding and direct marketing:

 Direct marketing:

 

     The advertisers are interested in targeting the audience that is the most relevant to their business.

     The major focus that is considered is the convention rates that provide explanation about returns on investments (ROI).

 

Branding:

 

     The main aim of branding for an advertiser is to expose their brands on all the major sites, applications and search engines.

     The most common methods are remarketing, display Ads, YouTube Ads and any other kind of custom Ad targets.

Source Url: https://webbullindia.com/blog/2021/02/01/ppc-interview-questions-and-answers-for-freshers/

Thursday, January 21, 2021

Get The best web design company in Noida to create an engaging website

 


Web Bull India is among the top leading digital marketing and website design companies in Noida. We have years of experience in the field and have helped hundreds of companies and their businesses by designing engaging and interactive websites so that the traffic in your website has a good experience and is satisfied. Web Bull India has a team of professional experts who will bring you the best website development services that will benefit you and help you in the endeavor.

 What are the crucial facts one must know about the essence of website designing and development?

 There are a few crucial facts about the essence of website designing and development that one must know. Here are a few of those facts:

      The design of your website has the biggest impact on the traffic of your website. It is believed that the first impression of your website depends 94% on the design of your website.

     Whenever users are asked to provide feedback for the researchers at least 94% of the people who give negative rankings to the site talk of the design features of the website.

     At least 88 people of hundred people will never return to the site, if they have encountered any issue or have a bad experience on your website so make sure that your traffic has a good experience and does not encounter any issue on your website.

     A visitor will form an opinion about your website in under 0.05 seconds. This is done by their human brain by gathering the quintessence of this site in the visual context and then the person decides whether they should continue on your website or leave.

Source: https://webbullindia.bcz.com/2021/01/21/get-the-best-web-design-company-in-noida-to-create-an-engaging-website/

हिंदी ब्लॉग से महीने का कितना कमाया जा सकता है? How to earn money from blog?


 


Blogging एक ऐसा काम है जिससे महीने का सोच से भी अधिक पैसा कमाया जा सकता है रही बात आपके सवाल का की हिंदी ब्लॉग से महीने का कितना कमाया जा सकता है तो यह आपके ब्लॉग पर आने वाले ट्राफिक पर निर्भर करता है|

आपके ब्लॉग पर जितना अधिक ट्राफिक होगा आप की कमाई उतना ही अधिक होगा लेकिन यहां पर सबसे ज्यादा ध्यान देने वाली बात यह है कि आपके ब्लॉग पर कितना अच्छा कंटेंट है इसके अलावा आपके ब्लॉग पर जितना ज्यादा पोस्ट होंगे आपकी कमाई उतनी ही दोगुनी होगी|

यदि आपके ब्लॉग पर कम से कम 4000 पोस्ट पब्लिश किए जा चुके हैं और उन्हें पढ़ने वाले दिन में कम से कम 4000 विजिटर भी आ रहे हैं

तो इसी से आपके महीने का पूरा खर्चा आसानी से निकल सकता है पर आपको ब्लॉगिंग से पैसे कमाने के लिए लगातार हार्ड वर्क करते करना होगा कमाई को ध्यान ना देकर आपके ब्लॉग पर जितना ज्यादा कंटेंट पब्लिश होंगे और लोग अधिक आएंगे तो इससे आपकी कमाई भी उतना अधिक बढ़ेगा

दोस्तों मैं आपको ज्यादा कुछ ना कहते हुए इतना जरूर कहना चाहूंगा अभी तो हिंदी ब्लॉगिंग की शुरुआत हुई है अभी तो हिंदी ब्लॉगिंग के फील्ड में बहुत ज्यादा स्कोप है

इसलिए यदि आप हिंदी ब्लॉगिंग से अधिक कमाई करना चाहते हैं तो उसके लिए आपको ऐडसेंस जैसे कमाई के सोर्स पर ध्यान ना दे कर सिर्फ और सिर्फ अपने काम पर ध्यान देना चाहिए ब्लॉगिंग से पैसे कमाने के बहुत से तरीके हैं जो आपको ऐडसेंस से 4 गुना अधिक पैसे दे सकते हैं इसलिए आप अपने ब्लॉग पर जितना अधिक कंटेंट डालेंगे यह आपके लिए फ्यूचर में उतना अधिक कमाई का रास्ता खोलेगा

मैं तो अपनी तरफ से सिर्फ यही कहना चाहूंगा आज आपके पास जो भी सिचुएशन हो उसे भूल कर सिर्फ और सिर्फ आने वाले भविष्य की कमाई के बारे में सोचिए और लगातार दिन में कम से कम एक या 1 से भी अधिक ब्लॉक पोस्ट पब्लिश करने की सोचनी चाहिए

और आगे मैं बस यही कहूंगा की आप सब समझदार है मुझे ज्यादा डिटेल में बताने की जरूरत नहीं है

Tuesday, January 19, 2021

Marketing for Doctors: Best Proven Activities for Your Practice

 


What are the activities that can benefit your practice:

MedSolveGuru is among the top agency that offers doctors digital marketing. We have a team of expert professionals who have years of experience in the field. We use the latest available tools and equipment to offers you the highest quality of premium services in internet marketing for doctors, the services offered by us are affordable and extremely cost-effective for a medical practitioner.

 

Several digital marketing strategies can be implemented in the medical or healthcare field. When it comes to medical marketing for doctors a comprehensive plan MedSolveGuru created that is focused on finding new patients, then attracting them and lastly retaining these new patients as well as the old one. Some of the activities that can benefit your medical marketing are as follows:

 

- Enhancing revenue by understanding the patient's needs: it is extremely important to understand your patients expectations and needs and we then to draft the medical marketing content on the website accordingly, which helps you attain more patients.

 

- Medial marketing is an investment: we create a detailed game plan of medical marketing strategies that are based on trusted tactics, which is used to measure your website ROI.

 

- Video marketing strategy: it is a proven fact that visual content has more impact that is also long-lasting. Even though video marketing strategies is not affordable it is an extremely cost-effective and profitable investment for your medical website.

 


 

 

- Review by your patients: reviews are critical when it comes to online marketing for doctors. Reading positive comments that too from your patients creates trust among the readers. The reviews provide your targeted audiences with the assurance of your excellent services and thus help you in getting for patients.

 

- Social media marketing: apart from offering the best SEO for doctors we also offer premium Social medial marketing services. As a majority of people constantly use social media platform, we use then as the medium for medical marketing. This method not only helps you in engaging with the audience but is also one of the best ways to reach a broad angle of potential clients.

 

-   Get your website professionally designed: we at MedSolveGuru have years of experience in the field. We are professional experts in the field and will help you design the perfect website for your business.

 

Original Source: https://medsolveguru.com/marketing-for-doctors-best-proven-activities-for-your-practice/

Tuesday, January 12, 2021

Top 38 SEO Interview Questions with Answer


 


SEO also known as search engine optimization is among one of the most popular method used for online digital marketing. SEO is widely adopted across several industries and is international. SEO is a digital marketing technique by which we get traffic on your website or web page. This is done by affecting the visibility and raking of our website or web pages on reach engine results. Web Bull India is the best digital marketing agency with years of experience and a team of expert professionals who know exactly how to implement the right digital marketing strategy for SEo to get your website on the top results of all the leading search engine results.

 

The Internet and search engines such as Google play a huge role in this age of technology. Which is why SEO has been adapted to be an integral part of digital marketing. SEO helps your organisation to build a strong online presence. Search engine optimization is one of the most reliable, cost effective and affordable ways to gain traffic as well as achieve a higher ranking on the search engine results. Our SEO experts have the required skills and experience which we contribute towards the improvement of your website ranking, improving the visibility of your website, better branding of your website and the web traffic. Having a high ROI, credibility as well as detailed insight into your organisation's business website.

 

What are the top SEO interview questions?

 

If you want to get that job for the position of a SEO executive here is a list of some of the SEO interview questions that will help you crack your SEO interview:

 

Question 1: what are the different types of SEO?

Answer 1:

SEO are of 3 types, that are namely:

     On-page SEO: on-page SEO refers to the practice of using strategies to optimize all the pages on the organisations website as well as improve their rankings on search engine results for the top results. On-page SEO also assists in attracting and earning organic traffic to the business website.

     Off-page SEO: the process of off-page SEO refers to using techniques to improve the organisation's website’s position and ranking on the search engine results page(SERPS).

     Technical SEO: technical SEO refers to a method in which the organisation's website is optimised for crawling, indexing as well as assisting with the search engine access, all of which is done in a systematic ad hassle free manner.

 

Question 2: what are backlinks and what is its purpose?

Answer 2:

Backlinks can be defined as any incoming links to a web pag or website. Having a high-quality backlink helps the organisations website to rank high and have better visibility on all search engine results.

 

Question 3: what is off-page optimization?

Answer 3: off-page optimization is a process which is not regulated by page coding.

 

Question 4: what is on-page optimization?

Answer 4: on-page optimization is a process that is used to regulate the organization's website to be optimized using page coding.

 

Question 5: what is page ranking?

Answer 5: page rankings is an algorithm that is used by google. In this algorithm the search engine gives an organization's web page a ranking to determine the relevance or importance of the web page.

 

Question 6: what are keywords?

Answer 6: keywords is an SEO can be words and phrases that are used in the content written on the website. These words or phrases make it possible for people to find your site on any search engine.

 

Question 7: name some of the tools that are used in SEO?

Answer 7: some of the most common tools that are used for the purpose of SEO are namely, google search console, Neil Patel SEO Analyzer, Google keyword planner, Longtail PRO, Screaming Frog and many more. Using these tools can benefit your SEO and help in achieving better rankings on the search engine results.

 

Question 8: what is 301 redirect?

Answer 8: 301 redirect is a method by which you can redirect a viewe or user onto a new URL from a different URL.

 

Question 9: what common mistakes are made in SEO?

Answer 9: there are a few mistakes that are common in SEO and one should always keep in mind while doing search engine optimization for a website or web page. Here are some of the examples of the common SEO mistakes:

     One should not use the same anchor text for every link.

     One should focus on link quality and not link quantity.

     Using content that is poorly written for your website.

     Optimize using the right keywords.

 

Question 10: describe what is a landing page?

Answer 10: landing page refers to the web page that serves as an entry point to a website or even a particular section of the website.

 

Question 11: what is an outbound link?

Answer: An outbound link is a link on the website that links to an another web page or website. The purpose of using outbound links is to help in extending the relevancy signal of the web page as well as boost the SEO rankings if they come from authority sites.

 

Question 12: define the term keyword density?

Answer 12: keyword density can be described as the percentage density of a particular phrase or a particular keyword available on the website or web page to the total number of words on that web page.

 

Question 13: what are HTML Meta tags?

Answer 13: HTML Meta tags are page Datta tags that lie between the opening and choosing of the head tags in the HTML code of the particular document.

 

Question 14: mention the character limits and name the 4 important Meta tags used in SEO?

Answer 14: Here are the 4 important Meta tags that are used in SEO along with their character limits:

1.    Description Meta tags- description Meta tags have a limit of 150 characters.

2.    Title Meta tag-  title Meta tags have a limit of 60 characters.

3.    Keyword Meta tag- keyword Meta tags have a limit of 200 characters.

4.    Meta robot tag-  N/A

 

Question 15: what is the difference between a no-follow and a do-follow link?

Answer 15: The difference between a no-follow and I do-follow link is that no-following usually does not influence the ranking of your website on the search engine index whereas do-follow link acts as a banklink that is counted by all the top search engines which helps in a enhancing the ranking of your website.

 

Question 16: define an anchor text?

Answer 16: an anchor text is the clickable text in a hyperlink. The anchor text used should be relevant to the page it is linked to, rather than just generic text.

 

Question 17: what is the purpose of a Googlebot?

Answer 17: a Googlebot is the name of the web crawler software that is used by Google as a search bot to index web pages.

 

Question 18: how can you decrease the loading time of a website?

Answer 18:  here is are a few methods that can be applied in to inorder to decrease the loading time of a website:

     You can enable the browser caching for your website.

     By optimising an image without losing its quality.

     Reduce HTTP request by optimising CSS delivery.

     Avoiding self-hosted videos on your website.

 

Question 19: what is the purpose of robots.txt?

Answer 19: a robots.txt is a standard that is used by website to communicate with other web crawlers as well as other web robots.

 

Question 20: is it better to use a Meta tag or a robots.txt?

Answer 20: It is much more beneficial to use Meta Robot tags as they help in focusing the search engine crawlers not only to the index but also display hidden messages. By using this we can also ensure that the link equity is not lost, by using the ‘follow’ command.

 

Question 21: what does keyword difficulty mean?

Answer 21: keyword difficulty can be defined as to how difficult a keyword is to rank on the search engines because of its popularity.

 

Question 22: define long-tail keyword?

Answer 22: long-tail keywords can be defined as the phrases that contain more than 4 words. These long-tail keywords are used inorder to make the search results highly specific.

 

Question 23: what can be described as a SEO friendly URL?

Answer 23: a URL that contains proper file structure and maintains a proper length can be defined as SEO friendly URLs.

 

Question 24: what tools can be used to check backlinks of websites?

Answer 24: here are a few tools that can be used to check the number of backlinks of a website. By using these you can look at the baclinks of other sites as well:

     Backlink finder

     Backlink watch

     Alexa

     Open site explorer

 

Question 25: What is the purpose of the Panda update?

Answer 25: The Panda update was reused in the year 2011. The update aimed to lower the rank of low quality sites, thin sites as well as content farms and return higher quality websites on the top rankings of the search engine results.

 

Question 26: what is the purpose of the Penguin update?

Answer 26: Penguin update was released in the year 2012. The purpose of the Penguin update was to catch websites that deemed to be spamming its search results. Especially those website that are doing so by buying links and obtaining them through link networks that are designed to boost the Google rankings of the website in its search engine results.

 

Question 27: define sandbox effect?

Answer 27: sandbox effect is the theory that states that the website with newly-registered domains or even the domains with frequent ownership or name server changes are placed in a sandbox, which a holding area in the indexes if Google until such time  is deemed appropriate before rankings and be commenced.

 

Question 28: define doorway pages?

Answer 28: doorway pages can be defined as web pages that are created for spamdexing. This is done for spamming the index of a search engine by inserting results for certain phrases to send visitors to a different web page.

 

Question 29: what is the fixed limit for a robot.txt file?

Answer 29: The limit set for a robot.txt file is 500 KV as Googlebot can only read the first 500kb present in the robot.txt file.

 

Question 30: define keyboard proximity?

Answer 30: keyword proximity can be defined as the distance between the two keywords available on the web page.

 

Question 31: State the criteria for uniqueness of a page?

Answer 31: here are some of the criteria for the uniqueness of a bitch:

     Take similarity

     Code similarity

     Page names

     Titles

     Headings

     Meta tags

     Page titles

 

Question 32: What are the few black heart techniques that should be avoided?

Answer 32: here are few of the black hat techniques that one should always avoid:

     Cloaking

     Link farming

     Doorway pages

     Keyboard stuffing

     Hidden text

 

Question 33:  how to remove a toxic link from your website?

Answer 33: Remove a toxic link from your website first use link checker tool to find out the toxic link to the website then use the Google Disavow tool to remove the toxic link from your website.

 

Question 34: What can you do if your website is banned for black hat practices?

Answer 34: if your website is backed by the search engine for black hat practices you can apply for the re-inclusion after rectifying the wrong doings.

 

Question 35: how is XML Sitemap important?

Answer 35: XML or Extensible Markup Language is created to facilitate the functionality of search engines. A good XML helps in informing the search engine about the number of pages present on a specific website, the frequency of their updates as well as the time of the last modification performed on the webpage. This helps in the proper indexing of the website by the search engine.

 

Question 36:Define DA?

Answer 36: DA also known as domain authority can be defined as a score 12 by Moz. This helps in accurately predicting how well a website will rank on search engine results pages.

 

Question 37: What is Google Pigeon update?

Answer 37: Google Pigeon update was released in 2014. The update aims to increase the ranking of local listings on the search engine results.

 

Question 38: what is the purpose of Google ‘s rich answer box?

Answer 38: The purpose of Rich Answer Box  is Google‘s attempt to answer the queries of the searches directly without having a need to click on the link.