Get google rankings for your website without being Penalized for it

 

How to core the top rankings of a search engine result page?

Search engine optimization is the method that is used to get a website on top search results of any search engine. The process of earth engine optimization is difficult and complex and requires resourcefulness, dedication, persistence and a whole amount of creativity. This is because of the constantly changing nature of google’s algorithms.

 

However there are some steps to a process by which you can get your website on google's top search results. These steps involve basics that will help you understand all the new SEO uses as well as how to optimize for both humans as well as search engine algorithm crawlers. These steps will help you master the art of on page as well as off page search engine optimization.

 

 

What are the steps to master on-page and off-page SEO?

 

The following are the steps that must be taken in order to master the art of search engine optimization for your website to get it on the top results of a search engine:

 

1.    Get to know the google ranking algorithm: the google algorithm is constantly changing and it is very important to stay updated about all the available information about the  algorithm updates made by google. The best knowledge of these updates comes in the form of major algorithm updates such as mobile friendly update, pigeon, hummingbird, penguin and not to mention panda, google EMSs. Another great resource that can help you by providing the database for all the algorithm updates organized chronologically is Moz’s google algorithm change history.

2.    Assess your current search ranking: in order for you to improve your websites ranking it is very important that you know exactly where your website stands. There are several tools and resources available that can help you do just that. You can check your website's keyword ranking by using SERPS.com. Then you must check the site speed. There are dozens of tools available that can help you run a speed test for your website to improves its ranking such as WebPageTest, YSlow browser extension, Rigor, google's PageSpeed insight, etc. checking your websites health as well as looking for penalty indicator is also crustal for the process. Which can be done using MxToolBox and using the domain health report tool to check for any major issues.

3.    Track and measure the right metrics: this step involves tracking the vital metrics of your websites to find out what other factors you require in order to improve. Some important metrics that are to be assessed are organic traffic, organic traffic conversions, keyword rankings for commercial keywords and setting up a SEO dashboard to track your metrics. One can also use the google webmaster tool to google analytic to get even richer keyword data for their website.

Ensure that your white is mobile friendly: today 60% of the searches are made on a mobile device, which makes it crucial that your website is mobile friendly. Google's mobile-friendly tests provide a simple and quick test to help you determine if your website is mobile-friendly. Just type in your website's URL and click “run test”. The results shown will give you a direct and simple answer in yes or no along with a list of pages that might have any loading issue encountered by test. You can also fix your website quickly with the help of mobify, duds mobile, etc. also make sure that your website uses responsive web design (RWD). It is also suggested to create a SEO friendship between mobile and local as google is on a constant quest to carter hyper-local search by connecting consumers and brands as quickly and smoothly as possible

1.    Diagnose and fix all the existing penalties: it is important to check if there are any penalties in effect on your website, as there is no point in improving or building an unhealthy website. To do that you need to identify and eliminate all the unhealthy links on your website, you can do this by analysing inbound links to your website, remove all the links that are harmful links on your website and finally to clean your link profile which can be done by requesting manual link removal or using google's disavow links tools. You must also remember to diversify anchor text distribution and a valid over optimisation or overuse of anchor texts as it can play a key role in improving your website.

2.    Conduct keyword research: it is racial to improve Your SEO with keyword research, You need to learn higher audience, when you conduct keyword research you get information about your targeted audience. You  are provided with the  information about what they want to know and how they want it. It is also beneficial to keep an eye on your competitors keyword ranking as you can learn and copy their strategies. You can also boost lower ranking keywords by using the skyscraper method.You can also use keyword analysis to improve the content on your website and bring it on the top results of the search engine results.

3.    Perfect the on-page SEO on your website: now that you are all set with your keywords and targeted audience it is time to maximise your performance by equipping you to make meaningful on-page SEO changes to your website. You can do this by optimising your title tags, using schema markup and creating a search engine site map.

4.    Use your researched keywords to create good content: you can do this by optimising informational keywords and improving your search ranking by creating resourceful and detailed content while supplementing it with descriptive title tags and meta description. To create resourceful and detailed content you must use data-driven articles, use storytelling as a tool to captivate audiences, start with unique messages, infuse your own experience, add a call to your actions, add shareable headlines for your posts and add numbers to your headlines. Also it is extremely crucial to abolish any and all duplicate content.

5.    Build links the right way: it is very important to build links the right way and to do that you are required to anchor text links, use image links to build links, good editorial links, scale link building by link diversity as it is the ultimate way to generate google friendly links as well as improve google ranking.

 

 

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How to Add Facebook Fan Page in Blogger?

 How to Add Facebook Fan Page in Blogger?

If you want create professional look of blogspot? Don’t worry you can create professional look with some easy step by step.

If you want create professional look of BlogSpot? Don’t worry you can create professional look with some easy step by step.

 

1 Log in to your Blogger account.

 

2 Login face book account and open your facebook page.

 

3. Open this url: https://developers.facebook.com/docs/plugins/page-plugin

 4:  click “ page plugin”

5: Paste facebook fan page url and customized your self like size, users etc.

6: then click “ Get Code”

7. First Code insert in Bloggers :

8: open the blogger dashboard---theme---click-to-customize---edit-html

9: type <body enter.

10: Insert the code Here:

  

 

11: Save now.

Talk about next code:

12.Go to blogger dashboard-----click---layout----Select---

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How to search & Install a Google Blogger Template

 

If you want install different template in your blog spot. So you have to follow the steps which is below Here:

 

 

1.       First of all Log in to Blogger, and on your Blogger Dashboard, click the Theme link.

 

2.       Click the Edit customize tab.

Next

 

 

How to download Templates from Google

Open Google.com - Search – BT Templates click and download

 

3.       Click the Download Full Template link and save it to your computer.

 

 

4.       Unzip the template file you downloaded from another site.

5.       Back on the Edit theme page, click the Choose File button.

 

 

6.       Click the Upload button.

 

Click the View Blog button to ensure that your blog looks the way you want it to look.

You may have to remove or move some page elements in order to get the template to display properly.

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5 Social Media Strategies That Work

 Are you trying to make a place in the field of social media marketing? Great! The line of trade is pretty competitive already but to stay ahead in the race, it is cutting-edge marketing strategies that come into play. Digital media witnesses innovation every day. Therefore, playing it safe is no deal-breaker. The term ‘Social Media Marketing’ might sound pretty fancy, but there are tons of work that is involved.

 

Why must you stick with new social media marketing strategies?

 

1. Increased brand awareness - Think about it; you are in business representing a brand. To make your brand known to a targeted audience, you must figure out ways to increase awareness of your brand. That is when a good marketing strategy cuts the grade.

 

2. A good place in search engine rankings - There are zillions of businesses working hard to stay ahead in search engine rankings. Having an effective marketing strategy will ensure that you win an improved ranking in search engines.

 

3. Optimized traffic - A website is like your virtual store. Earning a high place in search engines guarantee you a hike in inbound traffic. Who doesn’t enjoy good traffic? It simply means you have improved chances of higher conversion rates.

 

Coming up with good strategies benefit a business in innumerable ways. From improved brand authority to higher sales, marketing strategies work wonders. If you are uncertain about your expertise in the marketing field, it is indeed suggested to hire a professional social media marketing agency. The objective is to keep your business flourishing and to have services of expert companies and agencies on board guarantees you just that.

 

Reasons to Hire a Social Media Marketing Company

 

1. Understands the need to put the most effective practices into use - Wish to enjoy a competitive edge in business? Using services of social media marketing agency promises you rewards. Companies are well aware of techniques to make the most of social media ads using creativity, design, content, video, and others.

2. Pay for professionals who can think out of the box - Tried and tested formulas are good, but fresh, effective campaign strategies makes a big hit. Hiring professionals specializing in social media marketing helps you gain increased brand awareness and keeps you away from experiencing the pitfalls of social media.

You can enjoy access to a paid tool suite that works great to forge ahead in business.

 In a nutshell, employing a social media marketing agency can boost your business by large. A professional perspective, well-planned strategies, implementing a campaign, round the clock support, and what not - social media marketing company guarantees you all that.

 Let’s quickly read about the sure-shot social media strategies that can reap you good business. 

Strategies You Can’t Give a Miss

 

1. Set realistic goals

Enlisting this as a primary step for any business is appropriate. Before proceeding with strategies and campaigns, one must figure out what results you are expecting from social media platforms. It is essential to make realistic goals. If you are expecting to bag in more than a million followers on Instagram in a few months, that is not achievable or realistic by any means. To conquer some actionable goals, here are a few things you can do:

- Figure out ways to create long-lasting brand awareness. Instead of focusing your efforts only on hard sell, create content that gives a clear impression of your personality.

- Monitor keywords and hashtags that can be used to hike up your sales.

- Focus on getting more user-generated content. After all, a loyal bunch of followers can pave way for better business.

- Learn about the better-offs in your industry. Hunt for methods that are trending. Examine the social media marketing strategies your competitors are using for optimized business. Analyzing this can help you score high in your line of trade.

 

2. Design the best-in-class personalized experience for your customers

Chatbots are trending. Got it! However, implementing the chatbots in the right way makes or breaks a business. Remember, customers, enjoy a personalized experience. A proven method of bringing in more conversion without compromising on what your customer demands are by creating ads and linking them to your chatbots. Wondering how this could be helpful?

- It is a relief from the stereotype notion that you are pitching a hard sell

- Improvising ways to make your customer experience personal can guarantee a hike in sales and also earn you a loyal customer base

 

3. Create a community and not just numbers

Analyzing the number of followers and other metrics play a significant role. However, to reap the fruits of social media success, it is crucial to prove that you are not just a robot. Create posts your audience can relate to. Integrate humor and emotions in it. The objective of introducing your brand on social media is to socialize. Overuse of formal contents can turn off your customers. Instead, keep them engaged by asking questions or counting their opinions in your posts.

 

4. Create profiles on various other social channels

Hire a social media marketing company or do some digging yourself, the best way to reach out to the maximum number of customers is by creating profiles on every social media channel that are viral. What stands out effective and the best-proven strategy in business is analyzing where to hunt your targeted audience. Think for instance, if you are launching a cosmetic line, will you need an active LinkedIn profile? Certainly a bad idea. Instead of trying out all social handles like a headless chicken, focus on channels that will get your brand the right attention and right audience.

 

5. Cross channel campaigns are the ‘IT’ factor

The key to social media marketing is ‘ENGAGEMENT.’ Create campaigns that include an emotional component and run it across all social media handles. A cross-channel marketing campaign works wonders in the digital field. You can keep your audience glued by narrating an engaging story or providing them with links that spill the beans of your campaign. Stream live and create shareable contents. You need to prove to your audience that you are much bigger than a money-making machine.

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